Wish them well with Wills. (1960)
No nonsense – you know where you are with a Woodbine. (1967)
No nonsense. No airs. Like Woodbine. Like you. (1968)
I smoke what I like – good plain Woodbine! (1969)
Woodbine’s slogan is “Wish them well with Wills.”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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