Creating sweet magic
Developing ideas. Delivering Solutions
Passion for good food
The original reinventions since 1999
Because the world deserves a better ice cream
Brands that deliver
From the world’s leader in noodles
What are you celebrating today?
Discover your smile
Dedicated to luxury cruising.
Don't just book it, Thomas Cook it.
Key to the island.
Here to get you there.
Making good time
Everytime. No Exceptions.
Don’t just travel. Travel right.
A slogan is a memorable motto or phrase used in a clan, political, commercial, religious, and other context as a repetitive expression of an idea or purpose, with the goal of persuading members of the public or a more defined target group.
The Oxford Dictionary of English defines a slogan as "a short and striking or memorable phrase used in advertising."
Advertising slogans are short phrases used in advertising campaigns to generate publicity and unify a company's marketing strategy. The phrases may be used to attract attention to a distinctive product feature or reinforce a company's brand.
Most corporate advertisements are short, memorable phrases, often between 3 and 5 words. Slogans adopt different tones to convey different meanings.
a tagline (alternatively spelled tag line) is a short text which serves to clarify a thought for, or is designed with a form of, dramatic effect.
Many tagline slogans are reiterated phrases associated with an individual, social group, or product. As a variant of a branding slogan, taglines can be used in marketing materials and advertising.
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