Challenging boundaries.
It’s what’s inside that matters.
Chemistry is our world, responsibility is our way.
Rhodia was a group founded in 1988 that specialized in fine chemistry, synthetic fibers, and polymers.
Rhodia’s slogan is “It’s what’s inside that matters”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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