Delicious biscuits full of natural goodness. (1985)
Britain’s most sought after assortments. (1991)
London needs biscuits. (2000)
Officialy low fat less than 3% fat – Simple as that. (2005)
A little less ordinary, a little more Fox’s. (2007)
Since 1853 – Mmm! Mmm! Mmm! (2008)
Clothes from Milan, champagne from Paris, biscuits from Leeds. (2008)
Clearly better sweets. (2009)
More yum per crumb. (2014)
Fox's Biscuits is a British biscuit manufacturer, founded by the Fox family in a terraced house, 17 Whitaker Street, Batley in West Yorkshire in 1853.
Fox's Biscuits’s slogan is “Clearly better sweets.”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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