It's clear it works
Stress stinks! Arrid works!
Get a little closer with Arrid Extra Dry
Don't be half-safe—use Arrid to be sure.
Arrid is a type of antiperspirant and deodorant originally introduced in 1935 by Carter Products and was acquired by Church & Dwight in 2001.
Arrid’s slogan is “Stress stinks! Arrid works!”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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