not just a pen
Design.Made in Germany.
Lamy is a German pen manufacturing company. Josef Lamy, who was a sales representative for Parker Pen in Germany, founded the business in 1930 by purchasing the Orthos pen manufacturer.
Lamy’s slogan is “not just a pen”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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