Chemistry working for you. (1981)
Applied chemistry. Applied to life. (1999)
The world’s largest adhesives manufacturer. (2002)
Quality for professionals. (2009)
A brand like a friend. (2010)
Excellence is our passion. (2011)
Henkel AG & Co. KGaA, commonly known as Henkel, is a German multinational chemical and consumer goods company headquartered in Düsseldorf, Germany.
Henkel’s slogan is “ Excellence is our passion. ”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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