The USA's Housing Partner.
Our business is the American dream.
A housing innovator that helps people.
As the American Dream Grows, So Do We.
The Federal National Mortgage Association (FNMA), commonly known as Fannie Mae, is a United States government-sponsored enterprise (GSE) and, since 1968, a publicly traded company.
Fannie Mae’s slogan is “Our business is the American dream.”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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