Freshens with every step. (2004)
It’s hard to find your litter box if you can’t smell it. (2007)
It’s hard to find your litter box if you can’t find it. (2008)
It’s hard to find your litter box if you can hardly smell it. (2009)
Smart litter for smart cats. (2013)
Let’s start fresh. (2019)
Fresh Step’s slogan is “ Smart litter for smart cats. ”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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