Don't Squeeze the Charmin ( 1960s )
Once it's gotcha, it's gotcha! ( 1980s )
Ch-ch Choose Charmin. ( 1993–1997 )
Best for "Bear" Bottoms. ( 1997–2004 )
Cha-cha-cha-cha Charmin! ( 2001-2005 ) (UK and International only)
Cha-cha-cha Charmin. ( 1999–2007 ) (2013–present in Latin America)
Less Is More! ( 2004–2006 )
Less is even more. ( 2006–2009 )
Look for it in the red/blue package. ( 2007–2010 )
Enjoy The Go. ( 2010–present )
Charmin is an American brand of toilet paper manufactured by Procter & Gamble, best known for its 21-year advertising campaign relating the worries of a fictional storekeeper, Mr. Whipple.
Charmin’s slogan is “ Enjoy the go. ”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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