Pure pleasure…
Czech the original.
The original pilsner, since 1292.
See how beer is meant to taste.
The beer that inspired everything.
Discover how beer is meant to taste.
Pilsner Urquell. The world's first golden beer.
Pilsner Urquell, is a Czech lager brewed by the Pilsner Urquell Brewery in Plzeň (Pilsen), Czech Republic.
Pilsner Urquell’s slogan is “The world's first golden beer.”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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