Lacoste essentials
The crocodile is back
Life is a beautiful sport
Your Style is our mission
Lacoste is a French clothing company, founded in 1933 by tennis player René Lacoste and André Gillier. It sells clothing, footwear, eyewear, leather goods, perfume, towels and watches.
Lacoste’s slogan is “Life is a Beautiful Sport”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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