Standard equipment for the long ride.
Bag Balm is a salve developed in 1899 to soothe irritation on cows' udders after milking.
Bag Balm’s slogan is “Standard equipment for the long ride.”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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